There was a billboard with the question "What's up your butt" on it. I figured it was sponsored by one of those gay organizations or possibly a Preparation H advertisement. I recently found out it was for colon cancer awareness. Many people thought it was in bad taste and it was taken down. Now the T.S.A. has adopted it as their motto when you enter a secure area. Unfortunately their idea of screening is even worse than a colonoscopy since they don't give you an anesthetic.
http://jammiewearingfool.blogspot.com/2011/05/whats-up-your-butt-billboards-scrapped.html
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